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Reasons Why Healthcare Public Relations Is Essential For Your Healthcare Business

Get Ahead Of The Competition
In this competitive world, Healthcare PR is a necessary component of any business related to the medical field. Whether its hospital public relations, a firm of doctors, or a business offering hospital quality equipment, a company must fight for a place in today’s competitive marketplace. Healthcare PR Agencies help a business to communicate, as well as push the public to recognize a medical firm as on par or even superior to its fellow competitors.

Healthcare PR Is Cost Efficient
Advertising is costly. These days it is difficult to know who that target audience is and which advertising will actually reach the intended audience. Public relations campaigns, on the other hand, deliberately reach out to all types of media. They also utilize the external and internal communication. Specialized PR firms seek to get a message to many different people in a variety of up and coming ways, such as blogs and social media, community outreach, advertisements both on and off line, and more.

Stop Controversy Before It Starts
When it comes to public image, business experts agree that the best defense is a good offense. Obviously no medical firm is perfect, and it is not enough to be ready to respond with the facts when the firm’s reputation is questioned. So to earn the good will of the community, hospital public relations agencies ensure that a firm is recognized for the good work that they do. Then, if a controversy arises, the healthcare business or hospital is not condemned by the public court of opinion via the media or potential customers. A health-related business needs to create public trust, and healthcare PR companies often make that happen.

Sustaining a Client Base
Last but not least, healthcare PR Agencies help healthcare businesses to create and maintain a large client base. Using unique techniques to reach the public at large, heatlhcare agencies will always keep the firms name in the mind of the public. Its just too easy to be forgotten, but a good public relations agency wont let your firm lose its client base.

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SSM Health Care System Inc. – Strategic SWOT Analysis Review

Summary SSM Health Care System Inc. (SSMHC) is an integrated healthcare organization providing services through its healthcare facilities. The organization owns and operates 15 acute care hospitals with about 3,929 licensed beds. It also operates two nursing homes through which it offers rehabilitation, home health care, hospice, and skilled nursing services. It has six healthcare facilities located in four states of the US namely, Illinois, Missouri, Oklahoma, and Wisconsin. SSMHC is headquartered in Saint Louis, Missouri, the US. Company SSM Health Care System Inc. – Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services. This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better. Scope – Business description – A detailed description of the company’s operations and business divisions. – Corporate strategy – Company summarization of the company’s business strategy. – SWOT analysis – A detailed analysis of the company’s strengths, weakness, opportunities and threats. – Company history – Progression of key events associated with the company. – Major products and services – A list of major products, services and brands of the company. – Key competitors – A list of key competitors to the company. – Key employees – A list of the key executives of the company. – Executive biographies – A brief summary of the executives’ employment history. – Key operational heads – A list of personnel heading key departments/functions. – Important locations and subsidiaries – A list of key locations and subsidiaries of the company, including contact details.

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Why Vegetarians Are Less Healthy

Roughly, about 6% of the world’s population is vegetarian, a trend that is growing. Yet study after study shows that vegetarians are less healthy than their non-vegetarians peers. Why is this so? Surely a diet with plenty of fruit and vegetables should make you healthier, not less healthy, so what’s going on?

In the light of extraordinary new research it is becoming apparent that most vegetarians are in fact less healthy than their non-vegetarian peers. By “peers” I mean people of a similar socio-economic and cultural background. Any valid comparison between vegetarians and non-vegetarians must compare apples with apples. For example, any study that compared an affluent health-conscious vegetarian from California with an impoverished meat eater from the slums of Calcutta is not likely to be meaningful.

Recent studies are clearly showing that compared to their non-vegetarians peers, vegetarians are more at risk of diseases such as infertility, cancer, heart disease, eating disorders, mental disease, and obesity.

Several studies have compared health-conscious vegetarians with health-conscious non-vegetarians from the same demographic (the same socio-economic, health-conscious cohort). In other words, scientists have compared vegetarians and non-vegetarians from similar backgrounds so as to validate the results and they have come up with some surprising conclusions.

For example, in a study of 76,000 people conducted over many years data from five studies were pooled into a very large collaborative analysis of mortality in vegetarians and non-vegetarians (Appleby PN, Key TJ, Thorogood M, Burr ML, Mann J. Mortality in British vegetarians. Public Health Nutr. 2002 Feb;5(1):29-36).

The Appleby Study compared vegetarians and non-vegetarians, adjusted for age, sex and smoking. The results for all-cause mortality showed no significant difference between vegetarians and their non-vegetarian peers. Many studies have shown that vegetarians live longer than the population at large, but the Appleby Study showed that this is not the case when you compare people within the same demographic. The study concluded that ‘Overall mortality was the same between vegetarians and non-vegetarians. But vegetarians had 2.2 times the death rate from mental and neurological diseases as non-vegetarians.’

Several studies have compared vegetarians and non-vegetarians within the same demographic and the research is clearly showing that vegetarians are at greater risk of heart disease, cancer, infertility and other diseases. As most studies have compared vegetarians with the population at large, this is not widely known; such studies provide a false picture because the population at large is not particularly health-conscious.

This begs the question: does this mean that eating animal products is good for health? The research on the whole says NO. So if vegetarians are less healthy than their non-vegetarian peers, what is the reason? Why is it that vegetarians are less healthy than their non-vegetarians peers in the same demographic? This is the vegetarian paradox.

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Tax Implications of the Affordable Health Care for America Act

The U.S. House of Representatives recently passed HR3962: the Affordable Health Care for America Act of 2009. The legislation is thousands of pages long, making it difficult for regular taxpayers to understand how the bill will affect them.

Tax Penalties

The new legislation is very expensive, and Congress has come up with a number of ways to pay for it. First of all, there will be a shared responsibility provision that basically forces taxpayers who cannot establish acceptable health care coverage to pay an additional 2.5% tax. There will be a hardship exception though, for taxpayers who cannot afford to pay the tax.

Payroll Penalty

In addition to a penalty on taxpayers who cannot afford coverage, the government will also assess an 8% payroll tax on businesses that do not offer health insurance to their employees. However, it is widely expected that the penalty will be reduced to 5% when the Senate revises the bill.

Millionaire Surtax

One of the largest sources of funding for the reform bill is a new surtax on individuals making more than $500,000 per year, of couples making over $1 million. In the House’s bill, beginning in 2010 all taxpayers making a qualifying amount will be subject to a massive 5.4% tax increase.

Inflation Increases

In addition to adding heft tax increases, the bill also partially repeals tax indexing for inflation. This will result in more money for the Federal government as the years go by. According to the Joint Tax Committee the surcharge is only expected to generate $30.9 billion in 2011, but nearly $70 billion in 2019.

Passage into Law?

The present version of this bill is not likely to get passed into law. Despite President Obama’s optimistic stance, some Senators are already pronouncing the bill dead on arrival. Although there has been a lot of discussion about this health care reform bill, it could be months before even a highly amended version of it becomes law. The Senate is not going to vote on the bill until at least 2010, and since they are expected to make numerous modifications it will likely need to return to the House for another vote. It could be six months from now before a health care bill goes to President Obama’s desk for a signature.

The Roni Deutch Tax Center is one of the nation’s hottest income tax franchise. Income tax preparation is a recession resistant industry. Learn more about this new tax franchise opportunity today.

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Obama Rebuilds Bush Administration Health Care Conscience Clause

In parts of the U.S., conscience clauses exist within medical care laws that permit medical care workers to decline performing procedures that violate their religious values. Experts are quick to point out that pursuing one’s conscience can very easily run afoul of the Hippocratic Oath to serve all patients in a fair manner. Based upon the Obama administration’s recent changes to the conscience terms, it appears that idea is shared. Obama’s changes to the conscience terms supersede provisions written in during the final days of the Pres. George W. Bush administration. People take out quick short term loans for health care, and do not expect their doctor’s religious beliefs to get in the way of their health care.
Started by George W. Bush was the conscience terms
During President Bush’s final days in office, a conscience clause was inserted into laws pertaining to health care workers. Concerns over providing emergency contraception, treating homosexual patients and prescribing birth control to single women were cited as reasons for the conscience terms by the Bush administration.
The rules are “unclear and potentially over-broad in scope.” This is what the Obama administration thinks of it all. The new exception in the conscience laws only states for conscience/religious grounds instead of all of the stated above. This will go into impact in 30 days. The process through which health care workers can file complaints was also retained.
The rules of federal funds dispersed
If organizations wouldn’t accommodate medical care workers that have religious and conscience problems with procedures, then the federal funds to state and local governments, hospitals, health plans and clinics would be cut off with the Bush regulation.
You will find clearer definitions of the conscience law with Obama though. Procedurally, matters of women’s health have received greater attention. Under the new rules, roadblocks to obtaining abortion, contraceptive and fertility treatments can be lessened substantially.
A statement by the United States Department of Health and Human Services speaks to the balance the Obama compromise has struck:
“The administration strongly supports provider conscience laws that protect and support the rights of health care providers, and also recognizes and supports the rights of patients. … The rule being issued today builds on these laws by providing a clear enforcement process.”
Citations
OFR
ofr.gov/OFRUpload/OFRData/2011-03993_PI.pdf
Washington Post
washingtonpost.com/wp-dyn/content/article/2011/02/18/AR2011021803251.html?wpisrc=nl_natlalert
Wikimedia
en.wikipedia.org/wiki/Conscience_clause_%28medical%29
Lou Dobbs’ story on the conscience clause
youtube.com/watch?v=Ge4k6IjERkQ

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Home health aide Richmond healthcare services for senior citizens

Home health care services are optimal for taking care of the senior citizens who are sick or injured. From megacities it has been proven that senior citizens are healed better and homely environment that’s why home health care services are optimal for them as they get the medical care they require along with the home environment. Leaving your pants in the hands of unknown persons can be worrying that’s why you must hire a reliable home healthcare service company. Apart from the medical care senior citizens require someone to treat them well that’s why always hire a company who provides experienced nurses and medical staff. In many cases a patient requires a regular medication that’s why it is better to have someone who can take care of these.

Senior citizens may require 24 x 7 cares that’s why hiring a nurse from a woman service company can be beneficial as they would take care of your loved ones even when you are not at home. Senior citizens feel better under the observation of a home healthcare service person as they have company so they do not feel alone and unsecure. Elders do not feel comfortable in the restricted surrounding of a hospital that’s why home care services are preferred for them but they cannot be an alternative for the medical care received in hospital. You can take services of a home health aide Richmond if you are unable to take care of your parents due to office work.Elders do feel comfortable under the supervision are famous not only treats them medically but also of accompanies them. In cases where the patient is suffering from a mental disease he should be treated by a skilled and experienced nurse who is trained to take care of these types of patients. Apart from medical prescriptions and care senior citizens also require adequate nutrition decided by a nutritionist that can be given to them by a nurse. The person who takes care of senior citizen helps them in various day to day tasks like shopping, cleaning and etc. Apart from these services they provide aide services, these services are aimed to speed up the recovery of patient. These caregivers help patients in performing various tasks like exercising and they also maintain medical records of the patient so that they can be consulted in case of emergency. These caregivers or nurses have to report a senior who monitors the health condition of the patient to make sure that a patient is having a speedy recovery.

If you need help in taking care of your parents you can take services of ahome health aide Richmond company as they provide home healthcare services for senior citizens and patients.

Reading the reviews provided by the author is one of the best ways to gain necessary information on Homehealth services richmond.

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Medical Office Assistant And Pharmacy Technician Courses For Fast Healthcare Careers

Becoming a pharmacist or a doctor is a serious educational commitment that takes several years. Especially in light of the almost decade long, immensely expensive process of becoming a doctor, healthcare careers can feel out of reach for many people. But becoming a physician is not the only option for healthcare hopefuls. Aside from nursing, two other prominent healthcare professions are medical office assistant and pharmacy technician. Lets have a closer look.

Pharmacy Technician

Pharmacy technician training has to prepare the student for the crucial role of assisting pharmacists conduct their duties. Most people know about the drug dispensaries found in commercial stores and hospitals, but theres also a role for pharmacy technicians in medical research, third party insurers and drug manufacturing. Regardless of where the technician takes a job, your training will focus on a strict and accurate understanding of measurement, dispensing systems and drug effects. Though you will have the supervision of a pharmacist, patient safety depends on your ability to provide exactly the dose prescribed, and youll also have a chance to make sure theyre receiving the right medication and get to work directly with clients, including calling them to ensure medications are being taken as directed.

Programs are usually provided through vocational schools and colleges, with a length averaging around a year, but some programs allowing completion in less time. Like any healthcare professional, you will have liability insurance and accredited programs are offered in most provinces in Canada. 43% are employed in hospitals or similar facilities, and pharmacist shortages have seen a recent boom in the demand for people with pharmacy technician training, making it a reliable choice for steady and rewarding work.

Medical Office Assistant

In Canada, the role of the medical office assistant is somewhat more abbreviated than your American cousins, because of provincially regulated Medicare instead of a byzantine network of private insurers, but theres still a strong demand for people with medical office assistant training. As well as clerical work, including working with sensitive and confidential medical records and calling patients to remind them of scheduled appointments, medical office assistants receive some front line medical training to help them understand the ins and outs of their patients needs.

One part secretarial and receptionist training, and one part anatomy and health lessons, medical office assistant training is also mostly found through career or vocational schools and community colleges. Like pharmacy technician programs the study time is short. Particular to the program the administrative side of the training also makes graduates flexible, with options to work outside the healthcare industry. If you do decide to stick with healthcare you could find yourself at the front desk of a private practice or part of a team in the medical record archives of a large hospital.

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Overview Of The New Healthcare Management Degree From The University Of Southampton

The new BSc healthcare management degree from the University of Southamptons Faculty of Health Sciences is called the BSc in healthcare: management and policy research.

It is an innovative and pioneering course, which has been developed in response to a need for more highly skilled managers and researchers.

This healthcare management degree programme lasts four years and includes a one year practice placement, which will give you the confidence and competence you need to make a successful start to your career.

The curriculum places special emphasis on developing your ability to identify, investigate, understand and solve problems in healthcare delivery and design.

It also prepares you for a wide range of employment opportunities by emphasising quantitative skills and independent critical thinking.

As a student on this BSc Healthcare management degree, you will be based at our Centre for Innovation and Leadership, where you will be part of a vibrant community of academics, as well as PhD and masters students.

Each year of study on this BSc healthcare management degree is composed of three central components.

Firstly, the core concepts component gives you an understanding of the issues central to healthcare systems, management and policy.

Secondly, the methods component develops your understanding of quantitative and qualitative methods, as well as the crucial social scientific disciplines, which underpin that knowledge.

Thirdly, the mentored independent study component is where you will undertake research with the support and guidance of senior researchers and professors.

Throughout this healthcare management degree programme you will be assessed through essays, article reviews, group projects, presentations, exams, research reports, portfolios, short answer papers and multiple choice papers.

All this is supported by a comprehensive feedback system, which provides a combination of individual and generic feedback designed to help you understand your performance, and also learn how to improve.

To discover more about this new healthcare management degree, all you have to do is visit the Health Sciences website at www.southampton.ac.uk/healthsciences

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How To Eat Right And Have Healthy Food Delivery

Time challenged? Stressed out? Join the healthy food delivery crowd and give your body a break.

After a chaotic and stressful day what better treat than not to have to cook? Not too much! Long workdays leave very little time for anything else, especially cooking.

In the United States today, the workday has increased from an eight hour day to often ten or twelve hours. In the workforce, stress is prevalent above everything else.

Lets face it, daily chores are time consuming. By the time you do your house work, go to work, drive the kids around and run errands you are to tired to cook a healthy meal let alone consume it. Can’t wait to go to sleep so you can wake up and do the same thing tomorrow.

This is when healthy food delivery can be a real godsend. When you order from menus that are healthy and nutritious, you do not have to worry if your family is getting the proper nutritional value from their meal.

There are many menu options so it is easy to order the food that you want, and your family will get to choose the food that they want. The good thing about healthy home delivery is that each one of your family members gets to choose the food that he or she prefers, avoiding the headaches of preparing multiple dinners.

When you order healthy food for delivery, you will always receive the perfect portion plate that a professional chef has prepared. Each menu item is carefully prepared to your order specifications and delivered to your door in a short amount of time.

For someone who doesn’t like to cook, or doesn’t have the time this service is right up their alley. Let’s face it! There is probably nothing more time capturing than cooking healthy meals, so we give in to fast food or junk food to get us through the meal.

Bad Idea! To make matters worse eating junk food or fast food when you don’t have time to eat right only compounds the problem. You know! That situation they talk about on the national news every night, obesity.

With healthy food delivery having no time or can’t cook is no problem. Just go and get one of those delicious healthy dinners you picked, heat and enjoy. Your body will love the taste sensations and healthy nutrients and reward you with vibrant health.

When you stop and think about it, your day is hectic enough without having to worry about what to cook for dinner. When you use a healthy food delivery service, you will be able to spend more quality time with your family and friends.

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Healthcare Credentials From CRNE Exam to Accredited Pharmaceutical Courses

Healthcare credentials matter for many professions. Sometimes it’s a matter of the school providing the right certification and membership training and sometimes a graduate must pass a professional exam. In some cases there is regular re-testing and mandatory skill upgrades.

When you think about the immense responsibility that a healthcare professional has, this makes a great deal of sense. Firstly, healthcare workers are in a position of trust. People are predisposed to believe people who work in medicine and health and see them as authority figures. Healthcare workers deal with people in a state of vulnerability, either those who don’t have all their facilities or who are immobilized or in pain, or simply in the intimacy of a patient’s home in the case of a nurse or a personal support worker. For these reasons, training from nursing through to pharmaceutical courses will also include an ethics component.

Teaching ethics isn’t just about the simple concepts of right from wrong. It’s also hard questions, for example when to notify patients about a diagnosis, who is privy to confidential patient information and what to do where the patient may have been involved in criminal activity or is a victim of abuse. Sometimes ethical questions may involve choices like whether or not to administer a treatment that could extend a patient’s life but increase suffering. This is one of the reasons why the CRNE exam is constructed using input from working nurses and will have realistic case studies as examples.

Professional accreditation also makes sure that the healthcare worker has skills that are up to date. New medical research is occurring constantly. Treatments that were used in the past may be deemed ineffective or even actively harmful, while dosages and administration methods are being carefully refined. Pharmaceutical courses are expected to be current and be structured to train students the most modern practices. Courses taught several decades ago could hardly be expected to predict the plethora of drugs that are available today. In the past, antibiotics were constantly over prescribed, but modern know-how teaches us that this can be actively harmful to collective health or even the safety of the patient.

Another trend that encourages accreditation is increasing regulation and the legal due diligence to prevent litigation. Much like a restaurant will make sure it has qualified staff with a food safety certificate, medical facilities will hire staff that can prove they have a solid background. Professional organizations help compliance with regulations and care standards. For example, there is little oversight on who may call themselves a nurse, but a registered nurse, the kind that can work semi-autonomously in providing healthcare, must pass a national CRNE exam.

Visit Academy of Applied Pharmaceutical Sciences (AAPS) Inc. for more information on credentials like a food safety certificate.